/01
Convert more of your ad spend.
Respond while the opportunity is still warm.
Connect every enquiry to an immediate first response, clear qualification, and the right person on your team.
LEAD CAPTURE / FOLLOW-UP / BOOKINGMORE VALUE FROM THE LEADS YOU ALREADY HAVE.
INDEPENDENT OPERATIONS STUDIO / 001More wins.
Same leads.
You paid for the enquiry. Give it a better chance to close.
We connect fast responses, persistent follow-up, and
dormant-lead reactivation to your sales process.
Free lead-flow audit. No obligation to proceed.
WHAT COULD BETTER FOLLOW-UP BE WORTH?
Your leads. A little more conversion.
$10,000additional monthly revenue in this scenario
100 enquiries × 5% additional wins × $2,000 per sale
Illustrative estimate, not a forecast or a client result. Assumes the selected increase in enquiry-to-sale conversion. Revenue before delivery costs and fees—not profit.
YOUR TOOLS.
WORKING TOGETHER.GoHighLevel⌘ n8nOpenAIzapier✳+ YOUR EXISTING STACK
WORKING TOGETHER.GoHighLevel⌘ n8nOpenAIzapier✳+ YOUR EXISTING STACK
01 / OUR EXPERTISE
The gaps in your process.
That’s where we come in.
/02
Find revenue in your CRM.
Revisit the leads you already paid to acquire.
Segment older enquiries and unanswered quotes, follow up with relevant context, and turn renewed interest into qualified meetings.
SEGMENTATION / REACTIVATION / MEETINGS/03
Lower the cost of busywork.
Free up time behind every sale.
Connect your CRM, calendars, and everyday tools. Reduce manual entry and track the journey from first enquiry to booked meeting.
CRM / INTEGRATIONS / REPORTINGA USEFUL FIRST STEP. NO COMMITMENT.
Get clarity.
Then decide.
Start with a free audit of your lead flow. We identify the gaps, prioritise the opportunities, and explain what a focused fix would involve.
- No payment for the initial audit
- No obligation to hire us afterwards
- Scope and pricing agreed before any paid work
SELECTED EXPERIENCE
The work behind
the business value.
Selected projects from our founder’s experience in automation and revenue operations. Client identities and operational data are omitted; each implementation is paired with a financial example to explain its commercial value. Example amounts are not reported client returns.
PROJECT / 01ANONYMISED
ILLUSTRATIVE FINANCIAL EXAMPLE
$7,500
ADDITIONAL MONTHLY REVENUE
3 additional sales per month x $2,500 per sale
Example economics, not a measured project result. Revenue before delivery costs and fees.
42 secFIRST AUTOMATED RESPONSE
Entry pointMissed calls
QualificationJob type & area
HandoffService team
HOME SERVICES / PROJECT OVERVIEW
Give paid enquiries a better chance to earn.
Connected missed-call handling, qualification, and team routing for roofing enquiries—bringing the first response and the next handoff into one workflow.
- Capture
- Respond
- Qualify
- Route
Inside the implementation
The workflow
The workflow checks for an existing contact, captures job type and location, and routes the enquiry to the service team. Unanswered messages enter a limited follow-up sequence; opt-outs stop it.
The operational complexity
Contact matching, response timing, qualification, and ownership need to work together. The system connects these stages so an enquiry has a defined next step.
PROJECT / 02ANONYMISED
ILLUSTRATIVE FINANCIAL EXAMPLE
$8,000
REVENUE FROM REACTIVATED LEADS
2 recovered sales x $4,000 per sale
Example campaign economics, not a measured project result. Outreach, fulfilment, and service costs still apply.
3 cohortsREACTIVATION SEGMENTS
Earlier enquiriesReview history
Paused searchesCheck timing
Unanswered proposalsRevisit needs
REAL ESTATE / PROJECT OVERVIEW
Put earlier acquisition spend back to work.
Grouped earlier property enquiries by interest and timing, connecting contextual follow-up to reply handling and broker handoff.
- Review
- Segment
- Reconnect
- Hand off
Inside the implementation
The workflow
The workflow reviews outreach permissions and exclusions before grouping contacts. Messages reference the original interest, replies pause the sequence, and interested prospects go to a broker.
The operational complexity
Segmentation, contact history, suppression rules, and conversation state inform who receives a message and when the team takes over.
PROJECT / 03ANONYMISED
ILLUSTRATIVE FINANCIAL EXAMPLE
$800
MONTHLY STAFF CAPACITY VALUE
20 admin hours per month x $40 per hour
Example economics, not a measured project result. Time freed is capacity value, not necessarily cash savings or profit.
1 recordSHARED CONTACT VIEW
CaptureDiscovery form
OwnershipCRM assignment
UpdatesCalendar sync
B2B CONSULTING / PROJECT OVERVIEW
Reduce the admin cost behind every sale.
Integrated discovery forms, CRM records, and calendar events to connect enquiry capture, ownership, and booking updates.
- Capture
- Match
- Assign
- Synchronise
Inside the implementation
The workflow
The workflow matches an enquiry to an existing record before creating a new one. Booking updates return to the CRM. Repeated events are checked, and failed updates are retained for review.
The operational complexity
Record matching, field mapping, event handling, and failure recovery connect the tools while keeping the contact journey coherent.
Bring us the whole operational problem.
Disconnected departments, a CRM migration, or an AI workflow spanning several systems. Let’s map the dependencies and define a practical delivery plan.
FOR THE BIGGER PICTURE
More teams. More systems.
One considered architecture.
Engage OpsWrap for a defined workflow or a broader operations programme. We scope the data, integrations, responsibilities, and rollout together.
01
Revenue operations architecture
Connect lead acquisition, qualification, sales handoffs, and reporting across teams. Define ownership, lifecycle stages, and the operating model before implementation.
02
CRM migration & integration
Plan data mapping, cleanup, migration, and connections to the tools your teams rely on. Scope validation, cutover, and recovery alongside the build.
03
AI agents & workflow orchestration
Connect agents to business tools through APIs and MCP. Define access, approval boundaries, evaluation, and human escalation as part of the system.
Discovery → architecture → phased delivery → handover.
For larger engagements, we define milestones, acceptance criteria, and support responsibilities before work begins.
START WITH A FOCUSED PILOT
New enquiries. Old leads.
Two ways forward.
01 / CAPTURE THE INTENT
Your next lead shouldn’t have to wait.
Connect forms, missed calls, and inbound messages to a prompt first response. Ask the right qualifying questions, route the enquiry, and offer the next available appointment.
- Aim for a first automated response within 60 seconds on agreed channels.
- Follow up when a conversation stalls, with a clear stop when someone replies or opts out.
- Hand qualified enquiries and exceptions to the right person.
Response time is a scoped target, not a promise that qualification or booking happens in 60 seconds.
02 / REOPEN THE CONVERSATION
Your CRM has more to give.
Start with contacts you already paid to acquire. Separate unanswered quotes, earlier enquiries, and past opportunities, then build relevant follow-up around their history.
- Review contact quality, outreach permissions, and opt-outs before sending.
- Use small, contextual email or SMS sequences instead of a blanket blast.
- Track replies, qualified meetings, and opportunities created.
Reactivation starts with a suitable, contactable database. No new advertising campaign is required for the pilot.
A SMALLER START. A CLEARER SCORECARD.
Agree on what success means first.
After the audit, we scope a focused 30-day pilot around your lead volume and sales cycle. Where there’s a fit, the proposal can combine a setup fee with a fee per qualified meeting. Ongoing inbound automation is a separate next step.
Before launch, we agree on qualification criteria, attribution, duplicate and no-show handling, usage costs, and any performance terms in writing.
Find out if a pilot fitsTHE COST OF DISCONNECTED
You don’t need
another tool.
You need a system.
A missed call. A forgotten follow-up. A lead sitting in a spreadsheet. Small gaps add up.
We help service businesses close those gaps, so the opportunities you’ve already earned don’t slip away.
02 / THE FRAMEWORK
From loose ends
to a closed loop.
01
Find the friction
We map your lead journey, review the tools you already use, and identify where the handoffs break.
02
Build the connection
We design and test the response, routing, and follow-up workflows around the way your business works.
03
Measure. Improve. Repeat.
We compare response time, qualified meetings, and booking outcomes with your baseline. You get reporting, documentation, and a practical handover.
Built around your business. Owned by you.
GoHighLevel, n8n, APIs, and AI where they help. A clear process at the centre of it all.
BEHIND THE WORKFLOW
Connected by design.
Accountable when it breaks.
Our approach keeps GoHighLevel as the shared contact and pipeline record, with n8n handling routing and integrations. AI helps with agreed qualification tasks; people handle judgement calls.
Clean records
Check for existing contacts before creating new ones. Send uncertain matches to a person instead of merging automatically.
Visible failures
Design retries for temporary failures, retain failed events for review, and alert an owner when intervention is needed.
Controlled actions
Prevent repeated events from triggering duplicate outreach. Limit AI tool access and require approval for sensitive changes.
APIs AND MCP WHERE USEFUL / ACCESS SCOPED TO THE TASK / TESTED BEFORE HANDOVER
THE WORKFLOW BEHIND THE OPPORTUNITY
Make the next step happen.
Capture the enquiry, route the conversation, and keep follow-up moving. Explore an illustrative lead journey.
THE CONNECTED BUSINESSFIG. 01
THE OPPORTUNITYNew lead comes in
+NO MANUAL HANDOFF
THE OPSWRAP LAYEREverything, connected.
THE NEXT STEPA real conversation
↗ILLUSTRATIVE WORKFLOW — NOT LIVE CLIENT DATA
BUILT FOR SERVICE BUSINESSES
Different businesses.
Familiar friction.
A good fit: you have inbound enquiries or a contactable CRM database, a valuable service, and a team ready to take the next conversation. These are example workflows we can scope—not client case studies.
Home services
Capture job type and service area, route enquiries to the right team, and follow up on estimates that went quiet.
Real estate
Route property enquiries by area and buyer needs. Revisit earlier interest when relevant inventory becomes available.
Insurance
Organise renewal reminders and collect review requests. Keep coverage advice and recommendations with your licensed team.
Consulting
Qualify the need, route discovery calls, and reconnect with prospects whose timing wasn’t right the first time.
03 / OUR COMMITMENTS
No black boxes.
No busywork.
Just better ops.
A small studio with a simple standard:
make the work work better.
Outcomes before software
We agree on the problem and the measure of success before choosing a tool. If you don’t need it, we don’t build it.
Clarity at every step
A defined scope, transparent pricing, and clear milestones. You’ll know what’s being built and why.
Your systems stay yours
Your accounts, your data, your documentation. We build for a confident handover, not a dependency.
Human where it matters
Automation handles the routine. Exceptions and important conversations go to a person.
A FEW GOOD QUESTIONS
Who is OpsWrap for?
Service businesses that receive inbound enquiries and want a more dependable way to respond, follow up, and book conversations. We start by checking whether your volume, process, and tools are a good fit.
Do we need to replace our CRM?
Not necessarily. We review what you already have and connect it where practical. A migration only makes sense when it solves a clear problem.
What does the free audit include?
We map the path from enquiry to appointment, review response times and follow-up gaps, and assess dormant leads for reactivation. You receive a short findings summary, prioritised next steps, and a pilot recommendation if there is a fit.
How is a pilot priced?
We scope the setup and usage costs after the audit. For a suitable reactivation project, we can propose a fee per qualified meeting alongside a setup fee. Qualification, attribution, exclusions, and any performance terms are agreed before work starts.
Can you work with our older leads?
Yes, if the records are suitable for outreach. We review source, contact history, permissions, and opt-outs first, then segment by context. A small pilot establishes whether broader reactivation makes sense.
Do you use AI voice agents?
Voice can be included when the use case, permissions, and handoff process support it. We agree on the script, limits, and escalation path before implementation; it is not a required part of every project.
Can you guarantee more bookings?
No system can guarantee a sale. We agree on measurable targets, establish a baseline, and track the outcomes. Response-time goals and any commercial terms are defined in your project scope.
LET’S FIND YOUR NEXT MOVE
Less chasing.
More growing.
Tell us about your business or the project you have in mind.
Let’s find out where your lead flow could work harder.
- A map of your enquiry-to-booking journey
- Response and follow-up gaps, prioritised
- A reactivation fit check and recommended next steps